MILWAUKEE (January 18, 2022) – Carissa Gingras, senior director of marketing at Briggs & Stratton, spoke with Britt Wood, CEO of the National Association of Landscape Professionals (NALP) during a recent episode of The Big Green Podcast. The conversation focused on industry-wide challenges like labor shortages and upcoming regulations that are driving product innovation.
In the conversation, Gingras also touches on:
- A new solution from Vanguard® engineered to maximize uptime and keep users on the jobsite longer – CXi with the Low Maintenance Package featuring Oil Xtend™. With the package Gingras explains, landscapers can work up to 250 hours between maintenance intervals.
- Changing emissions standards and regulations, which are boosting interest in electrification as well as electronic fuel injection (EFI) technology.
- How customer feedback gathered through intensive research is the single most important driver in new product innovation at Vanguard.
- How product innovations are put to the test at the Briggs & Stratton Power Application Center.
- The Vanguard Oil Guard™ system, and how that innovation is allowing for 500 hours between oil changes – five times the industry standard.
Gingras wraps up the conversation by urging listeners to never underestimate how much proper maintenance and good equipment can maximize productivity especially in the face of labor shortages and increasing regulations.
Click here to listen to the discussion and learn more about the latest innovations from Vanguard.